On November 5, the provincial Department of Culture, Sports and Tourism held a press conference to announce activities marking Vietnamese Culture Day in conjunction with the 2026 National Great Unity Festival.
Scene of the press conference
Scheduled for November 18–24, the event will feature activities celebrating the National Great Unity Festival (November 18), Vietnamese Cultural Heritage Day (November 23) and Vietnamese Culture Day (November 24).
At the grassroots level, all 1,098 residential areas across the province’s 96 communes, wards and special zones have registered to organize activities. These will include cultural and sports exchanges, folk games, environmental cleanups, recognition of exemplary families and communities, reading activities and traditional cultural experiences.
A highlight of this year’s Cultural Week is the connection between eastern and western Quảng Ngãi. The opening ceremony will take place in Cẩm Thành Ward, while distinctive cultural and artistic activities will be held in Kon Tum Ward, bringing together the cultural identities of the coastal, lowland and highland areas.
The opening ceremony, themed “Quảng Ngãi – A Symphony of Great Unity,” is scheduled to begin at 7:30 p.m. on November 18 at the Provincial Convention and Exhibition Center. The program will include awards for the “Happy Quảng Ngãi 2026” photo contest; the launch of contests to create the provincial logo and song; and the announcement of the recognition of additional national intangible cultural heritage.
Reporters speak at the press conference
In the eastern area, the Provincial General Museum in Cẩm Thành Ward will host exhibitions on cultural heritage, traditional crafts and ethnic cultures. Highlights include the “Secrets from the Earth” exhibition, featuring six collections by members of the Quảng Ngãi Heritage Association, a gong cultural space, displays related to nine shipwrecks, and demonstrations of traditional crafts and local specialties.
From November 19–24, nightly performances will showcase gong music, xoang dance, folk singing, traditional instruments, Bả Trạo singing, Sắc Bùa folk performances and the ceremonial part of the fishing festival.
In the western area, the Provincial General Museum and the pedestrian street in Kon Tum Ward will host a gong and xoang festival from November 19–23, featuring traditional music, dance and cultural performances.
A street carnival will take place from 4 p.m. to 6 p.m. on November 22 along major roads in Kon Tum Ward. The live fashion show themed “Brocade Colors – Spirit of the Great Forest” will highlight traditional weaving, patterns and costumes of local ethnic communities.
Other notable activities will include the groundbreaking of the renovation project at the Memorial Site of Prime Minister Phạm Văn Đồng in Mộ Đức Commune on November 18, and the groundbreaking of Urban Area No. 1 in Măng Đen Commune on November 23.
Minh Thiện
.JPG)
